Month in Review – CtSDC & MAGIC – July 2012

Month in Review – CtSDC & MAGIC – July 2012

The Connecticut State Data Center (CtSDC) and the University of Connecticut Libraries Map and Geographic Information Center (MAGIC) continue to expand upon our web resources to include more data, gis datasets, interactive maps, historical maps, and aerial photography. During the month of July 2012, MAGIC’s collections on Flickr had the largest number of views since we began using Flickr in 2009, user inquiries continue to increase, and several web resources experienced increases when compared to the same period just one year ago. Included below are highlights from July 2012 which focuses on five main areas: User Inquiries, Web Content Views, Trends in Webpage Usage, Trends in Keywords, and Projects in Progress.



I. User Inquiries

Total User Inquiries
Included below are the statistics for user inquiries received by phone, email, and in-person during July 2012. As the data clearly visualizes, the number of inquiries continues to rise with the year to date totals representing a 116% increase when compared to the January 1- July 31 of the previous year.


Total Inquiries
Monthly Change
vs. 2011
YTD Inquiries
for 2012
YTD Change
vs. 2011
Connecticut State Data Center
149
166%
835
67%
MAGIC
114
171%
849
112%

Total
263
168%
1,947
116%




II. Web Content Views

Total Unique Content Views
Included below are the web content unique views statistics for July 2012 which include comparisons with July 2011, the year to date (YTD) unique views and the change in the total number of unique views when compared to the same time period (January 1 – July 31)  from the previous year.

Web Resource
Unique Views
Monthly Change
vs. 2011
YTD Unique Views
for 2012
YTD Change
vs. 2011
Connecticut State Data Center
1,256
14%
10,748
12%
MAGIC 2.0 Online Maps
410
-53%
3,284
-49%
MAGIC  Flickr Collections
43,822
115%
244,135
55%
MAGIC News Blog (Retired)
24
-20%
245
11%
MAGIC Website
10,916
23%
86,046
11%
Outside the Neatline Blog
867
19%
6,118
44%

Total*
57,278
79%
350,983
37%
* Total includes CT View

Total Content Views
With more users viewing web content more than once from MAGIC and the Connecticut State Data Center, the total views of web content provides a more detailed view of the trends in usage. The following table includes the usage trends for the total number of views, monthly change when compared to same month in 2011, the year to date (YTD) total number of views and the change in total views when compared to the same time period (January 1 – July 31) from the previous year.

Web Resource
Total Views
Monthly Change
vs. 2011
YTD Total Views
for 2012
YTD Change
vs. 2011
Connecticut State Data Center
1,769
10%
15,905
10%
MAGIC 2.0 Online Maps
2,646
-64%
31,384
-56%
MAGIC  Flickr Collections
43,822
115%
244,135
55%
MAGIC News Blog (Retired)
40
33%
350
36%
MAGIC Website
16,863
21%
135,690
13%
Outside the Neatline Blog
1,190
24%
8,319
42%

Total*
66,330
50%
435,797
18%
* Total includes CT View

III. Trends in Webpage Usage – July 2012
Ever wondered what the most popular pages are at MAGIC and the Connecticut State Data Center? Included below are the top 5 most popular pages for July 2012.

Most Popular pages – Connecticut State Data Center
Page
Total Views
488
371
263
201
146

Most Popular pages – MAGIC 
Page
Total Views
3,359
  2,806
1,082
985
783


Most Popular pages – Outside the Neatline Blog 
Page
Total Views
105
     73
72
70
49


IV. Trends in Keywords – July 2012
At the Connecticut State Data Center and MAGIC each month we analyze keyword searches conducted on our websites to determine areas to focus increasing accessing to maps, data, and resources. Keyword provide us with an opportunity to see trends, areas for improvement, and have been integral to providing guidance on website development and improvements. Included below are keyword trends for July 2012.

Most Frequent Keywords – Connecticut State Data Center
Keyword
gross state product
1980 census
2030 ct population
ACS data base
  
Most Frequent Keywords – MAGIC
Keyword
Stonington
campus map
Fairfield
New Haven
1934

V. Projects in Progress – July 2012
Each month the students and staff at MAGIC and the Connecticut State Data Center are working on a series of projects, tasks, data sets, and resources which users typically don’t know about until we add the resource to our website. Included below is a list of projects that are currently underway which will be completed in the coming months and made available in their final forms via our websites.

  • Connecticut Population Projections 2015-2025 – This project involves developing updated population projections based on the 2010 Census, Birth and Mortality data from the Connecticut Department of Public Health, and developing derived migration based on these data for multiple levels of geography. Over the past month we have been refining the methods by incorporating additional data which will enable additional age groupings to be provided while also providing the ability to calculate more detailed rates of survival to improve the projections. Throughout this process we have been preparing scripts to help process the data for the projections which will enable future updates to be conducted on an annual basis (if necessary). This project is still underway and the public is able to view a preliminary version (population estimates are subject to change as we refine the methods over the next month). View the preliminary projections and the interactive data interface at: http://ctsdc.uconn.edu/projections.html
  • Data Visualization – This project involves testing new tools and methods for visualizing data at the Connecticut State Data Center and MAGIC. Testing has included Tableau, Google Fusion Tables, and ArcGIS Online to determine which solution(s) are best depending upon the data visualization needed (maps, graphs/charts, or combinations).
  • Google Floor Maps – in collaboration with colleagues from the UConn Libraries Undergraduate Education team, we have begun developing updated floor maps for the storrs campus libraries (regional campuses will be included at a future date) to contribute these maps to the Google Maps Floor maps for Android. We have uploaded our first map and once approved, google maps users will be able to view a generalized floor map to help navigate public areas within the building. Learn more about this in the following article from Wired.
Have an idea for a project or suggestions for improvements to MAGIC and the Connecticut State Data Center’s website and web offerings? Leave us a comment or contact us at magic@uconn.edu.  





Each month we will be posting a “Month in Review” article so check back next month to see the latest information on usage trends at MAGIC and the Connecticut State Data Center.

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