Would you watch it? Creating Effective & Engaging Video Tutorials

A Blended Librarians Online Learning Community Webcast, September 18, 2014

Nichole Martin & Ross MartinPresented by Nichole Martin and Ross Martin, Librarians at Seminole State College of Florida

Dawn Cadogan, Jennifer Lanzing, and myself, members of the new Pedagogy and Learning Objects Workgroup, gathered to participate in a webinar on web tutorial creation offered by Blended Librarians titled : Would you watch it? Creating Effective & Engaging Video Tutorials. The presenters, librarians at Seminole State College of Florida, have a very large contingent of distance programs to support. They have extensively studied online video production and presented on all aspects they have learned and employed to produce the most effective and engaging videos. Their presentation was concise and full of lessons learned.

Types of video tutorials they have used

Screencasts: captures your computer screen, mouse motions, may include audio. Research shows that students respond well to this type of tutorial. They are very effective for novice learners in providing quick increase in skills. High achieving students use these for review and reinforcement

  • Jing or screenr : used for “quick and dirty”, informal, perhaps even one time use. Hosted only by the product.
  • Camtasia and Captivate: more enduring, better quality, more options for formats and hosts.

Slidecasts: not much research has been done on this type of learning

  • PowerPoint can be saved as mp4. Can be saved to your own YouTube and Vimeo.
  • Captivate: high quality, several options for saving. This is their favorite platform for video creation. Saving options, format options, multiple choices.

Live Action: tells an authentic story, relevant to the student who can see themselves needing to complete this task

  • Window Live Movie Maker, as an example. Needs an authentic storyline, an actor (does not need to be a librarian, students may be even better), just need a pleasant personality, likeable.

Animation: fun and informal, research shows they may be easier to get across difficult concepts, more visceral and verbal response by the viewer, if you use your own avatar then you won’t need to worry about having s “bad hair day” (per presenters J )

  • Go Animate
  • Powtoons
  • Adobe Flash:big learning curve but you make your own animations.

Interactive Tutorials: research shows these are the best way to reach all learning styles, gives greater control to users who can stop, start, repeat as needed, allows for real time assessments with interactions. Can be combined with screencasts and other types of video.

  • Adobe Flash
  • Captivate
  • Storyline

Here are some of their best tips for creating and working with videos:

Resource based or Content focused?

Choosing to create a video on a particular resource, like Summon, for example, will require editing each time the resource changes – or in the case of Summon, disappears. They go out of date sooner than content based videos. There are times when a resource tutorial is essential. Be sure to save all iterations of the written transcript for each tutorial. This saves time in the event of interfaces changes when new screen shots are the biggest difference.

Concept based tutorials are more difficult to capture but have a longer shelf life. Topics such as “How to create a search question” or “How to develop a list of keywords” are longer lasting and widely applicable.

Length

                No longer than 3 minutes! 2 minutes may be better. Research shows that people generally watch only half of any YouTube video. In the creation of their videos, the presenters admit that it takes from 1 – 3 hours to create 1 minute of good quality video. And they are good at it!

Viewer Retention

At Seminole, they have increased their viewer retention from about 30% of the video when they first started producing online tutorials to over 50% by changing their format to a journalism type structure.

Seminole Image of Tutorial Structure

Thinking of a news article, put the most important item right up front, follow it by the next important, and end with any filler. They got rid of all introductions and started right off with the main point.

Quality Audio

Extremely important for viewer retention. Use a good quality microphone, reduce ambient noise, have a pleasing tone of voice.

Closed Captioning (Accessibility)

                        YouTube has the most features for closed captioning but make sure you edit the texts. Vimeo does not have as much user control. In YouTube, CC can be on or off controlled by the user. Research shows that simultaneous text and sound are too much information for the viewer. Make the CC optional.

There are many more tips and recommendations in this very informative presentation. Please use the links below to view the webcast and to see examples of their videos.

Watch this Blended Librarian Webcast here:

https://sas.elluminate.com/p.jnlp?psid=2014-09-18.1211.M.3D85CAA9C5C3E5884DE0B675E37E71.vcr&sid=75

Seminole State Library YouTube Channel: https://www.youtube.com/channel/UC7uq_9realinCgGPa5l5_Zg

Digital Frontiers 2014

[This is an abbreviated post based on the original, which is found here: http://www.annakijas.com/digital-frontiers-2014/]

I have just returned from Digital Frontiers 2014, a conference at Texas Woman’s University in Denton, Texas where I had the pleasure of spending two days with a wonderfully diverse crowd of people representing K-12 education, higher education, academic/public libraries, and museums. I was invited to participate in a panel on Digital Humanities in Music for which I gave a talk on “Open Access and Geo-Spatial Tools in (Music) Research.”  Continue reading

Cultural heritage and Diversity: Report on what I did at SAA this past August 2014

This year I didn’t attend the Society of American Archivists (SAA) annual meeting per se, but I attended several meetings and events as part of my official duties as a committee member, as part of what we called the official business side of annual meetings.

I have been a member of SAA for many years (since 1999) and the past 4 years I have been a member of the Cultural Heritage Working Group (CHWG), who charge is:

[to] take the lead in fostering discussion, clarifying issues, and investigating a range of alternative approaches to managing, preserving, and providing access to cultural heritage, given the rights and responsibilities of cultural groups and stakeholders and archivists’ interest in providing equal and open access to all.

In the last 4 years I had the opportunity to be the co-chair of the group (2011-2012) and the online communication point person (2013-2014). This year was my last year as a member so I attended the working group business meeting to finalize tasks given to me last year which included creating an online presence in Facebook and Twitter and to provide a case study based on my experience with the Puerto Rican Civil Court Documents collection that we were able to digitize with the support of CRL-LAMP and the great staff of the digital project team, specifically Michael Bennett. During this year meeting, the new chair, Jennifer O’Neil, focused the discussion on the next steps for the group: gathering case studies that showcase good strategies to better serve cultural heritage collections (e.g. how to balance access to materials with restrictions requested by the creators of these cultural heritage collections); developing best practices and establishing collaboration with other groups such as the education/curriculum committee to further the knowledge of cultural heritage archives issues among the membership.

In addition of attending CHWG meeting, I was invited to speak on a panel sponsored by ARL-SAA Mosaic Scholarship program. This is a new program that got funded thanks to a “$487,652 grant from the Institute of Museum and Library Services (IMLS) Laura Bush 21st Century Librarian Program.” There mission is to:

The ARL/Society of American Archivists (SAA) Mosaic Program promotes much-needed diversification of the archives and special collections professional workforce by providing financial support, practical work experience, mentoring, career placement assistance, and leadership development to emerging professionals from traditionally underrepresented racial and ethnic minority groups. An important objective of the program is to attract and retain individuals who demonstrate excellent potential for scholastic and personal achievement and who manifest a commitment both to the archives and special collections profession and to advancing diversity concerns within it.

I was asked to share my experience as a minority archivist/librarian in SAA and provide my advice on what to do to get their voices heard and foster change in the organization. This was a great experience since the panel was populated with a cross-section of the most inspiring people who shared their life experience in the organization to these graduate studies pursuing careers in archives, special collections or related fields.

Honduras Archivists

A wonderful lunch with LACCHA members and three presenters from Honduras: Nilda Lizeth López Fernandez (far right), Dilcia Mayela Valle (middle right), and Alexander Flores (far left). In addition, in attendance, Theresa Polk (near left), Marisol Ramos, Beatrice Colastin Skokan (standing-right); Natalie Bauer (taking the picture)

Finally, I attended a lunch sponsored by LACCHA (Latin American and Caribbean Cultural Heritage Archives) roundtable to meet and exchange ideas with several archivists from Honduras that presented later that week at the LACCHA roundtable meeting. This was an event that I helped coordinate but this year the roundtable meeting was changed from Wednesday to Friday so I couldn’t attend their meeting (the first time ever since I helped established this group in 2008). I was grateful for having this great opportunity to meet face to face and exchanged ideas with our colleagues from Honduras and learned the similarities between their work and ours.

Although this year I didn’t stay for the annual conference, as you can read there is a lot of work done even before an annual conference started. Most of the work done by committee, working groups and roundtables happen prior to the opening ceremony and I am happy that this year I was able to attend very productive meetings and events!

IDS Conference (Resource Sharing)

Joe Natale recently participated in a presentation at the annual IDS Project Conference this year in Syracuse. His presentation covered UCONN’s role in RapidILL’s pilot of the RapidR program, the borrowing and lending of returnable materials among 5 participating BLC libraries.

He also attended sessions that covered upgrade announcements for ILLiad 8.5.x later this year and enhancing ILLiad web pages for users.

Digital Humanities Summer Institute (June 2014)

(This is an abbreviated version of my original post, which can be accessed on my blog.) 

This was my first time attending the Digital Humanities Summer Institute at the University of Victoria, the first of what I hope will be one of many to come. The purpose of this institute is to introduce and train scholars, students, librarians, and other professionals in the humanities, as well as other disciplines, to new computing tools and methodologies through an intensive, week-long training period.

I enrolled in the Understanding Topic Modeling course, led by Neal Audenaert a Senior Software Engineer (Texas A & M University, Texas Center for Applied Technology). This course introduced participants to the algorithms, models, and theories used in Topic Modeling, specifically LDA (latent dirichlet allocation), and a variety of topic models that can provide different understandings of your data, such as modeling topics over time (dynamic topic modeling). I’ll discuss my class experience in greater detail in a future post with examples of the material we covered during this course and some of the data that I worked with. In this post, I will provide a brief overview of my experience and discuss some of the projects, tools, and discussions, which interested me while at DHSI.

What I really liked about DHSI is that it differs from other institutes in that discussion and learning occurs through a community-based approach. Archivists, programmers, librarians, software engineers, faculty, students (etc, etc.) all work and learn together. It is a week-long exchange of knowledge and ideas where we can  ask questions, re-think our own approaches to how we do research in our own disciplines through the use of computational tools and methods, which are being applied in digital humanities. Many of these tools and methods are borrowed or built-upon from areas outside of the humanities–social science, computer science, mathematics–we then think about their application in our own specific disciplines or fields, such as the application of topic modeling on textual data drawn from nineteenth-century music periodicals, which can then show us the trends in music reception, performance, trade, or influence.

During the week at DHSI, participants spent the large portion of each day in their courses, however each day opened with a morning colloquium, in which participants presented their current projects or research, as well as asked for feedback on projects that were in the pre-development stage. These were presented in five-minute intervals (lightning talks) and demonstrated the diversity of approaches, tools, and methods, but also intersections between disciplines or fields. Following the daily classes were Birds of a Feather discussions (#DHSIbof), in which two speakers reflected on the same topic, providing different perspectives before opening the conversation to the audience for discussion and reflection.

The morning colloquia represented a variety of disciplinary areas, including literary studies, history, archaeology, information science, social science, feminist studies, cultural studies, medieval studies, and sound studies. Tools or methods applied or explored for possible application included geo-spatial and temporal analyses, TEI (text encoding using XML and XSLT), database frameworks, web-design, game design/theory, and critical editing. There were a number of projects with a focus on text analysis, as well as textual encoding. For example, Douglas Duhaime (University of Notre Dame) presented on “New Approaches to Digital Text Analysis: Introducing the Literature Online API,” in which he discussed his reason for building an API that would query the Literature Online (ProQuest) subscription database. Another interesting project was “On the Page, On the Screen: Uncovering the Digital Lives of Readers Using Linguistics, Temporal, and Geospatial Analysis” presented by Anouk Lang (U Strathclyde) in which she is studying reading patterns of contemporary readers by examining their literary activity through online reviews and social media comments. She is applying topic modeling to the data that she has been able to pull from various sites, as well as using temporal and geo-spatial analysis tools so that she can see changes in readership over time.

Attending DHSI afforded me the opportunity to reconnect with several colleagues and meet others for the first time, who will now become my colleagues. Attending the week-long course, colloquia, and Birds of a Feather discussions was wonderful in and of itself, because these various interactions allowed me to expand my own approaches and thinking about existent projects, such as Documenting Teresa Carreño, forthcoming projects, and possibilities for application in the library. Outside of these planned events were opportunities to make new colleagues and interact on a non-hierarchical level with graduate students, librarians, programmers, academic administrators, and scholars, which created a non-threatening environment in which everyone was encouraged to interact and learn from one another. DHSI was a truly energizing experience, opening up new paths of inquiry for many, as well as reinforcing an intersecting and cross-disciplinary social network that we can always connect with and hopefully collaborate with on future projects. Next year’s DHSI is already being planned with dates in June 8 – 12, 2015. DHSI conversations were archived by Ernesto Priego (City University, London) and can be found here: Digital Humanities Summer Institute 2014: A #dhsi2014 Archive. figshare.

Where’s the Money? @ the Social Sciences Librarian Bootcamp

Presenter: Karen Downing, Head, Social Sciences; Foundation Center at the University of Michigan

I had the opportunity to attend Downing’s session on grant support entitled “Where’s the Money: Best Practices for Providing Grant-Seeking Services in the Social Sciences”.

According to Downing, librarians should begin by getting an understanding of the grants scene on their campus.

First, be aware of stakeholders on campus who may become partners for resource purchases and sharing; examples include the research office, development office, and medical school administrators. Next, librarians should identify the grant-seekers on campus. If possible, get a list of grant proposals and awards (University of Michigan offers theirs as a publically available search engine). In addition, obtain usage statistics on funder databases such as COS Pivot. With these pieces of information, identify gaps in proposal success and gaps in database usage. Downing also recommends getting to know faculty that have served on grant juries.

Downing did an assessment of faculty views on grant-seeking at the University of Michigan. She made two interesting discoveries: grant-seeking support was uneven across the university and interdisciplinary projects readily received funding but were difficult to manage. These discoveries may assist librarians when they are determining a niche for their services.

During the presentation Downing showed two pie charts from the Foundation Center which showed which subjects receive the most funding from private foundations and charities. Perhaps unsurprisingly, the largest chunks of funding went to the health sciences, human services, and public affairs.

To help researchers locate funding, Downing discussed two resources she recommends: COS Pivot and the Foundation Directory Online. According to Downing, the two resources complement one another. COS Pivot’s strength is in its coverage of US federal grants and international grant resources, while the Foundation Directory has good coverage of private funding sources.

For librarians without access to these subscription-only databases, the Foundation Center’s general website (foundationcenter.org) is a useful alternative. The site features a free index of grant providers, sample grant proposals, and annual reports from various foundations.

Social Sciences Library Bootcamp 2014

In June, I attended the Social Sciences Librarian Bootcamp at Harvard Business School. The first part of the camp was dedicated to panels of faculty and graduate students discussing current research projects they have been working on and how library resources and staff helped them along the way.  I didn’t think anything surprising came out of the panel discussions: some researchers used archival resources, some find the library useful for data management issues, and some used librarians’ expertise to track down hard-to-find resources needed for their projects.  I found the presentation of their papers to be extremely interesting, especially the faculty panel on the theme of food.  But this was more for the subject material than for how libraries and librarians contributed to the research.

After lunch, the sessions began.  The first session I attended was one on the Boston Census Research Data Center.  There are 18 RDCs in the country, and these RDCs charge a fee for scholars to come in and use the census data that is not released publicly.  HBS pays the lab fees for all faculty, staff, and students at Harvard.  Researchers can submit proposals for their research, stating what data they would like to see and why their research cannot be done with only the publicly available material.  To begin the proposal process, researchers can contact the closest RDC.  For us, the Boston one is currently the closest location, but Yale will be establishing an RDC next year.  The website is www.census.gov/ces/main/contact.html.

The presenter gave several examples of research that had been completed using data at the RDC.  These include the effect on property values in neighborhoods near plants; what firms export where; the decision of firms to go public; and the effect of social networks on hiring and work patterns.

The second session I attended was one on the historical collections at HBS.  This was particularly interesting to me as the history librarian.  The records at HBS document business history from the late 1300s-today.  The collections consist of a print collection, the HBS Archives, the manuscript collection, and the Polaroid Collection.

The manuscript collection is where you can find much of the most unique material.  This collection includes over 1500 series from the 14th century to the present.  Many records related to colonial and early republican business records in New England are housed here, including a vast amount of material related to 19th-century whaling.  One of the graduate students (a PhD candidate at Yale) in the morning’s panel had used the R. G. Dun credit reports extensively for her dissertation on credit history.  These reports are the most commonly used material in the HBS historical collections.

The Polaroid Collection is a new acquisition and is the largest collection at HBS.  This collection includes administrative records, patent history, research and development records, photographs, prototype photos, advertisement photos, and an AV component.  It is not yet fully accessible as the staff are still processing this very large collection.

The Social Sciences Librarians Bootcamp is a conference that I find worthwhile.  There is plenty of opportunities to learn about resources that are out there, especially the freely accessible ones.  Also, it is a great place to network with other librarians in the greater Boston area who are dealing with many of the same issues we are at UConn.  I would recommend this conference to anyone interested.

UConn Libraries’ Professional Development Blog : Welcome!

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With all the busy-ness of work in the library, there’s very little time to meet as a group to talk about the experiences we’ve had at recent conferences, webinars, workshops, and other professional development events.  Have you ever asked someone, “How was the conference you went to last week?” To which they probably replied, “Great!”  You wanted to hear more, they probably would have liked to tell you more. But that was all the time there was.

sharing

So here is the place where we can all find out more and benefit from our amazing collective experiences in all areas of library and IT work.  This summer has been filled with learning both here in Storrs (think of the Sciences Boot Camp!), statewide, regionally, and nationally.

Next time you attend an event, especially if you were the lucky one to receive library support to attend, gather your notes and post some highlights here before you forget. This blog is only internal to library staff and is not shared publicly so don’t worry about the “social media” aspects. It’s just for us. Hopefully you’ll ignite a fire for someone else and energy will build.  Be creative. Two short posts, one longer one, a few choice URLs from the presenter, your evaluation or recommendation of the event, and your most memorable take aways.