“Crafting a public identity: a workshop for creative artists, writers and performers on navigating the arts business maze” will be presented at the Thomas J. Dodd Research Center on September 28, 2012, from 1-3:30pm in Konover Auditorium. Susan Raab, CEO of Raab Associates, will moderate a panel consisting of Charles Coe, Program Officer at the Massachusetts Cultural Council; Sharon Butler, Professor at Eastern Connecticut State University; Jeff Raab, 2012 graduate of NYU’s Steinhardt Musical Theatre Program;  Roxie Munro, author/illustrator of over 35 children’s books; and Laura Rossi Totten, a book publishing and public relations expert.

“Crafting a Public Identity” Workshop 9/28/2012 Dodd Research Center, Storrs, CT

The panel will discuss the strategies, techniques and tools used to build an effective marketing presence.  The workshop is sponsored by the Aetna Chair of Writing, English Department at the University of Connecticut, The Straightors Fund, and the Northeast Children’s Literature Collection at the UConn Libraries.  Attendance is limited, so reserve now with jean.nelson@lib.uconn.edu.

–Terri J. Goldich, Curator, Northeast Children’s Literature Collection